Ad of the Week: Nokia – Astound Phone

By May 4, 2011Ad of the week, Mobile

Nokia Astound on Tmobile ad 

Here's a fun little ditty – with a fun little spot, for a fun little phone. Nokia announced their Astound phone on T-Mobile with this ad that used images on each phone's screen to tell a story in a unique way. All with a fun version of the song "Don't fence me in" to drive home the point that this phone frees you to roam around the web in endless possibilities.

The ad opens with the keyboard cat acting as the saloon piano player on one phone screen, while a cowboy enters the swinging doors on another. After that an epic fight ensues with the video on each phone interacting with videos on the other to create an oddly compelling kaleidoscope of images interwoven into a complete story. It's a lot of fun and something you'll want to watch more than once.

 Nokia – "Astound Phone"

Thanks to our senior art director, Kyle, for bringing this gem to our attention. If you've got an idea for our Ad of the Week, just drop us a line here in the comment section, Or on twitter. Or Facebook. Or via email to info@yaffe.com. However you like.

Mike less meMike McClure, Exec Creative Director & avid storywatcher

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