What Happened at Social Media Day Detroit 2012?

This last Saturday Social Media Day Detroit was just a small but sucessful part of a bigger, global social media day movement started by Mashable. The state of Michigan officially got in the act by declaring June 30 officially Social Media Day in Michigan. Once again, Motor City Casino Hotel was the place where all the action was. It was a great way to spend a Saturday afternoon.  Great free food, good drink specials, lots of brands passing out lots of swag, fun social media stunts… but mostly it was about the people.

In a Social Media Club Detroit panel discussion about Detroit, perceptions and social media last month, several transplanted New Yorkers talked about how "freakishly friendly" Detroiters are. That was very evident as I hung out with 1000 or so of my closest friends, most of whom I'd never met. Although plenty of networking was done, it was done in a very friendly, non-salesmanish way. And a lot of talk centered around social media, oddly enough. It was interesting how the talk on social media has changed over the years.

For a taste of the kind of talk centered around social media, here is one of the two interviews I had the pleasure of being a part of, in my capacity as President of the Social Media Club Detroit.

 Social Media Meltdown interview at #SMDay

Thanks to Motor City Casino, name sponsor Exact Target and everyone who pulled together a truly fun and interesting event. If you didn't make it, try again next year.

SMDay photo by Detroit Metromix

Mike McClure, living the social life