June 20, 2007 in Branding, Current Affairs, and 5 others

The i(want)phone

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How awesome is this going to be? It looks very impressive. But, how revolutionary is it actually going to be? Will it drastically change the way people operate as a…

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June 13, 2007 in Current Affairs, Direct Marketing, and 2 others

Make a connection

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My turn again to write the blog, so here goes…. Earlier this year my brother-in-law went to Iraq with the Marines, which filled us all with a lot of fear. …

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June 5, 2007 in Advertising, Direct Marketing, and 2 others

Sales – the key web metric

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“From ‘hits’ to ‘page views’ to ‘uniques,’ people have been trying to quantify online media since its inception, but as the Web has matured, metrics have lagged. Until now.”  So…

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May 17, 2007 in Advertising, Branding, and 4 others

Destination: Donuts

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Dunkin’ Donuts and several other retailers have recently invaded yet another tech gadget you may own with marketing messages! A recent article of Brandweek reported that GPS systems, previously known…

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May 3, 2007 in Advertising, Branding, and 3 others

Tuned Out Part 2

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Is this the beginning of the end of radio advertising?  Apparently, a music radio station down in Texas has decided to pull radio commercials off their airwaves to keep people…

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April 25, 2007 in Advertising, Current Affairs, and 2 others

Agency Guys Gone Wild

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Some days you get the bear and other days the bear gets you. When you are up to your… in alligators, it's really hard to remember that your original intention…

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