October 6, 2010 in Cause marketing, Music, and 2 others
It's amazing what passion can do. As I write this, I'm sitting in a studio in downtown Detroit watching an incredible group of musicians come together for a cause. The…
May 18, 2010 in Branding, Business, and 5 others
If you have the right team and put your mind to it, you can create a start up business over the weekend. That's one of the things I learned at…
May 7, 2010 in Advertising, Branding, and 8 others
The world of marketing and business is changing so fast, chances are you feel like you're falling hopelessly behind in some aspect of it. Everyone is sorting through all the…
April 18, 2010 in Branding, Business, and 9 others
The first Future Midwest conference was held in Royal Oak, MI Friday and Saturday. It was a great event with nationally known speakers on the subjects of using digital technology…
April 15, 2010 in Business, Cause marketing, and 3 others
On Sunday, May 2nd, 50,000 youth will hit the streets of Houston. And they'll be asking for your money. But, they don't expect you to just give it to them….
March 23, 2010 in Advertising, Branding, and 6 others
America's been on the social marketing and cause related marketing bandwagon for a couple years now. But can you use marketing to get a community to pass a bond millage…
March 5, 2010 in Branding, Cause marketing, and 3 others
My dog is as dumb as a stump. But, there's one thing we all can learn from him, whether you're an individual or a company. You see, he understands what will…
February 11, 2010 in Cause marketing, Current Affairs, and 3 others
I've talked before in this space about some of the things you can do to create social media success for your company. Here's a can't fail tip: create a community…
January 27, 2010 in Cause marketing, Current Affairs, and 8 others
We all witnessed an interesting phenomenon last week. The U.S. rallied it’s political strength, emotional celebrity clout and its spirit of giving to raise close to 54 million dollars for…
December 2, 2009 in Ad of the week, Advertising, and 2 others
Yesterday was aids awareness day. In honor of that, we'd like to make the (Red) campaign our ad of the week. It's good work for a good cause. In the…
26100 American Dr. Suite 401
Southfield, MI 48034
T: 248.262.1700
E: info@yaffe.com
