January 13, 2009 in Advertising, Branding, and 5 others
From my perspective , Detroit is looking at the light at the end of the tunnel. As the auto industry retools itself for the 21 Century, Detroit is going to end up meaner,…
December 19, 2008 in Advertising, Branding, and 2 others
Did Dell missstep in marketing it's new tech support service? Dell, the nation's leading retailer of computers, annouced this week that they will offer tech support by "American" based…
October 16, 2008 in Branding, Current Affairs, and 7 others
MySpace, Facebook and the rest of the social media world tends to conjure up visions of teens, tweens and hipsters exchanging nonsense and silliness after school and late at…
September 16, 2008 in Branding, Business, and 7 others
About a month or two ago a creative director friend of mine sent me a notice on my Facebook page to follow him on Twitter. I didn't know what the…
September 2, 2008 in Current Affairs, demographics, and 4 others
After watching the the United States of America come away from the Olympics with the most metals, we should feel proud of how our young athletes have competed physically. After…
July 15, 2008 in Business, Current Affairs, and 9 others
We are living in the age of recommendation. If you spend any time shopping or searching online (and if you're reading this, I assume you do) you have probably been…
July 1, 2008 in Current Affairs, Fashion & Style, and 4 others
I want to be trendy. So do a lot of people. So how do I make sure I am always in on the newest, coolest, next big thing? Well, consumer…
June 26, 2008 in Branding, Current Affairs, and 3 others
Design and style are having a pervasive influence on the vast middle and aspiring middle market consumer. Nothing demonstrates this better than the crazed reaction to the launch of the…
February 12, 2008 in Current Affairs, Marketing, and 4 others
An expert on news has predicted that newspapers and TV news will cease to exist in the very near future. Michael Morin, our EVP and head of Yaffe Direct went…
January 28, 2008 in Business, Current Affairs, and 1 other
I was watching MSNBC a few weeks ago, and they had an interesting story about Warren Buffet and his furniture business (Nebraska Furniture Mart). For those who don’t already know,…
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