June 27, 2011 in Companies Doing It Right, Customer Service, and 3 others
Not a lot of hotels are using Twitter well, much less paying attention to Foursquare. Those that do, tend to use it to push out specials and not much else….
October 11, 2010 in Advertising, Branding, and 5 others
Brand Camp 2010 was last Friday. It had a different vibe than last year's event, but still was a day full of great speakers giving great presentations. Some were informational, some…
September 2, 2010 in Business, Customer Service, and 2 others
The landscape of social media marketing changes every day—literally. That's not a revolutionary statement, but I find it helpful at times to step back and do what I tell my…
April 18, 2010 in Branding, Business, and 9 others
The first Future Midwest conference was held in Royal Oak, MI Friday and Saturday. It was a great event with nationally known speakers on the subjects of using digital technology…
February 19, 2010 in Branding, Business, and 4 others
"Your brand is all about the stories you tell and the relationships you build." That's what Todd Gentzel said over 10 years ago when he was putting together the foundation…
February 5, 2010 in Branding, Business, and 5 others
Another good company, Snyder’s Drug Stores, announced a couple of weeks ago that it is closing. I know because we sent out the press releases. Each press release listed my…
December 10, 2009 in Advertising, Branding, and 6 others
Moms are not what they used to be. They aren’t like those old-fashioned mothers portrayed on TV, where they had all the time in the world to stay at home…
October 1, 2009 in Books, Branding, and 7 others
Guest blog by Marilyn Suttle, co-author of "Who's Your Gladys? How to Turn Even Your Most Difficult Customer into Your Biggest Fan" Today's customers research their buying decisions on the…
September 2, 2009 in Advertising, Branding, and 3 others
Still waters don't always run deep. Sometimes they just stagnate, fill up with algae and smell bad. This same thing can happen to your business model, marketing plan, corporate culture…
August 10, 2009 in Branding, Business, and 4 others
Guest post by Chuck Smith of Chuck Talks Business. I was reading Chris Brogan's blog the other day. The topic was the myth of brand loyalty. In the post Chris…
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