October 7, 2016 in Design, Influencers, and 3 others
June 16, 2014 in Design, Fashion & Style, and 1 other
Wearable Technology: Nike+ FuelBand vs Jawbone Up
I've always had a bit of a weight issue and I've recently developed a love of all the new technologies, especially social technology. I always hated running and keeping a…
September 29, 2011 in Current Affairs, Design, and 4 others
What Inspires You? TEDxDetroit 2011 Had It
Inspiration. That's the word I hear most when people are asked how a TEDx event is different from other events and conferences. The people you meet and the ideas they…
September 23, 2010 in Ad of the week, Design, and 0 other
Ad of the Week: McClure’s Pickles – Pickles Instead of Wine
Yes, good print ads do still exist! And here's one that's copy heavy and doesn't even show the product. Did I mention it's great? As a writer and old school ad guy…
November 20, 2009 in Advertising, Branding, and 2 others
Me and My Magic Mouse
Guest blog by Joanie Abraham, Partner at Style Branding. I was having trouble with my track pad on my MacBook and decided I’d rather break down and buy a mouse…
October 9, 2009 in Advertising, Design, and 5 others
Web Video Increases Engagement & Sales
Engagement. It's one of the buzz words you hear all the time. But, it's true. With all the choices for the consumer's media time these days, you need to engage…
September 9, 2009 in Branding, Business, and 6 others
Strong Winds of Change Are Blowing through the Retail Industry
Guest blog post by Joanie Abraham, president of StyleBranding, Inc. Two major market forces are blowing their weight around the retail industry: – Retail brands are slowing their store expansion…
May 19, 2009 in Advertising, Branding, and 5 others
How To Fashion A Great Brand Online
Fashion has become so tied in with entertainment that everyone everywhere is exposed to it’s nuances. Fashion is no longer considered a urban awareness…it’s universal; it has pervaded all levels…
April 28, 2009 in Advertising, Branding, and 4 others
Seduce Your Customers With Style
Design, style and fashion put the thrill in our everyday lives. Looking at an aesthetic object gives us pause. Keeping that in mind when you go to market with your…
April 21, 2009 in Advertising, Branding, and 4 others
Our Style Is In Our Cars
Detroit is in such an interesting place at this moment. I am an outsider who was an insider connected to the Detroit Advertising community and fashion community growing up in…