January 8, 2018 in Content Marketing, Digital Marketing, and 8 others
July 24, 2017 in Customer Loyalty, Customer Service, and 6 others
Using Gamification to Steal Customers from Your Competition
My morning routine is a case study in how you can use gamification in your retail marketing to steal your competition’s customers. You, see, I’m a coffee addict. The first…
April 17, 2017 in Data, demographics, and 4 others
The Best Digital Strategies for Effective Healthcare Regional Marketing
Working with reduced budgets in today’s dynamic marketplace drives the need for more efficient healthcare regional marketing. That means implementing a more targeted and flexible approach. Successful regional healthcare marketing…
March 21, 2017 in Customer Loyalty, Data, and 7 others
Retail One-To-One Marketing Success with Database Management
Knowing what your customer wants and when they want it are the true keys to retail success. One-to-one marketing allows you to put your product or service tin front of your customer…
February 3, 2017 in Digital Marketing, General, and 4 others
How Government Agency Marketing Can Embrace Mobile Through Apps
Technology and mobile devices have revolutionized the way we work and connect. One way that government agency marketing is embracing this innovation is through mobile apps. Apps are becoming an essential…
January 25, 2017 in Data, database management, and 2 others
How to Create Strong Michigan Marketing for SMBs with Digital
The Big 3 automakers and their suppliers seem to get all the credit and blame for whatever is happening to Michigan’s economy. And there’s a large portion of Michigan marketing…
January 3, 2017 in Customer Loyalty, Data, and 3 others
Retail Predictions for 2017 From Our Retail Marketing Experts
With over 50 years of retail marketing experience, we’ve seen a lot of trends come and go. But, in recent years, retail (and just about everything else) seems to be…
November 15, 2016 in Advertising, Data, and 7 others
The Best Tactics for Retail Marketing in a Digital World
Here are some of the best digital marketing tactics to add to your retail marketing efforts. Digital has allowed retailers to blend the physical and digital worlds for faster, more convenient, intuitive, valuable and more streamlined shopping experiences.
October 25, 2016 in Advertising, Customer Service, and 7 others
10 Tips for Retail Marketing on Mobile
If you’re trying to bring more customers into your store today and convert more of them into actual sales, it’s important that you have a presence in mobile. Here are 10 tips for retail marketing on mobile
October 21, 2016 in Branding, Content Marketing, and 5 others