June 13, 2007 in Current Affairs, Direct Marketing, and 2 others

Make a connection

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My turn again to write the blog, so here goes…. Earlier this year my brother-in-law went to Iraq with the Marines, which filled us all with a lot of fear. …

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June 5, 2007 in Advertising, Direct Marketing, and 2 others

Sales – the key web metric

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“From ‘hits’ to ‘page views’ to ‘uniques,’ people have been trying to quantify online media since its inception, but as the Web has matured, metrics have lagged. Until now.”  So…

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