December 23, 2014 in Holidays, Marketing, and 2 others
Christmas is only 2 days away. And if you're like most stores, or any brands for that matter, you will probably have some sort of holiday greeting on your social…
November 25, 2014 in Customer Service, Holidays, and 2 others
Retail businesses have had a rough go in recent times. There have been economic downturns, new technologies, a shift in markets and consumer behaviors, new competition from unexpected sources, showrooming…
October 28, 2014 in Advertising, Holidays, and 3 others
Retailers are always looking for the next big thing or trend that will spur more sales. Major holidays usually stir the pot quite nicely. So retailers often try and extend…
August 26, 2014 in Advertising, Holidays, and 2 others
An article today shows that this year’s Back To School spending is set to eclipse $75 billion in sales. It says K-12 back-to-school spending has risen 55% over the last decade. So clearly the question we raise here is a valid one and statistics seem show that it’s trending in this way.
August 5, 2014 in Holidays, Humor, and 2 others
If you work in marketing for a retailer, you're always at least one holiday ahead of yourself. 4th of July happened before summer even really started. Back to school was…
March 18, 2014 in Advertising, Holidays, and 2 others
This time of year I used to have to do St. Patrick's Day sales for all our retail clients. We'd have rainbows and leprechauns and Irish jig music and all…
February 14, 2014 in Customer Service, Direct Marketing, and 1 other
If you forget to send your sweetie a Valentine today – you know you're in for a world of hurt. Because today is day for making sure those dearest to…
January 21, 2014 in Advertising, Holidays, and 3 others
Yesterday was Martin Luther King Day. The Global Village Store in Duluth, Minnesota thought it was a good idea to celebrate by putting everything black on sale. Their in-store signage…
October 29, 2013 in Holidays, Marketing, and 4 others
As consumers are gearing up to shop for the holiday seasons, visual social media platforms are a great tool to showcase retail products, engage brand fans and build buzz around…
October 15, 2013 in Customer Service, Holidays, and 2 others
During the holidays, traditional and digital channels get quickly cluttered as competition for consumers attention heats up. Retailers who hope to break through the information clutter and keep the customer…
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