October 1, 2013 in Engagement, Holidays, and 2 others
With 7 out of 10 Americans celebrating Halloween every year, October presents a perfect opportunity for retailers to dip into holiday excitement and fun with Facebook contests. By aligning your…
May 28, 2013 in Advertising, Holidays, and 2 others
Memorial Day sale, 4th of July sale, retail marketing, 4th of July retail strategy, retail strategy, natural holidays, 4th of July
January 29, 2013 in Advertising, Holidays, and 3 others
Successful retail promotions are all about giving customers what they want when they want it. And giving them a reason to shop now. For some retailers, the Super Bowl provides…
November 20, 2012 in Holidays, Marketing, and 1 other
We moseyed around one of the big suburban malls over Veteran’s Day weekend. Sales were rocking a major department store while shoppers bagged bargains. Amidst it all was a plethora…
September 4, 2012 in Advertising, Holidays, and 4 others
We have trained the American public to wait for natural holidays to shop. It's not just a day off to shop, it's when all the retailers give their best deals….
July 5, 2012 in Holidays, media, and 3 others
Unless you're a wireless hermit, privacy doesn't exist any more. Even if you don't have any social media accounts and painstakingly make sure you are never seen online, your picture…
December 22, 2011 in Advertising, Holidays, and 1 other
I was reading through Ad Age's list of best Christmas ads for the year and noticed that all of them other than Macy's focus on the stress of the season,…
October 21, 2011 in Branding, Food and Drink, and 3 others
In my inbox this morning was an email with the subject line reading, “Nice Stocking Stuffers”. As I clicked the email open, I was thinking I would find something Christmas-themed…
September 2, 2011 in Books, Holidays, and 2 others
The communications field is very broad in that it reaches industries such as PR, Marketing, Social Media, Journalism, Advertising, HR and more. Here at Yaffe we know the hard work…
February 14, 2011 in Digital Marketing, Holidays, and 1 other
This video is dedicated to all our kindred brothers and sisters who agree that . . . Love is getting to spend your days playing with toys and finding new…
26100 American Dr. Suite 401
Southfield, MI 48034
T: 248.262.1700
E: info@yaffe.com
