March 6, 2012 in Business, Marketing, and 0 other
It seems every week now someone is sending me a good example of how not to do something. Last week, it was how not to use LinkedIn to get business….
February 16, 2012 in Digital Marketing, Marketing, and 1 other
This is part three of our mobile marketing series. Part one was “What You Need To Do Mobile Marketing This Year” and part two was “Building a Mobile Friendly Website….
February 7, 2012 in Ad of the week, Advertising, and 3 others
The 2012 Super Bowl and accompanying Brand Bowl has come and gone. There were some good ads and some really bad ads, but none stood out to me as truly…
January 25, 2012 in Companies Doing It Right, Content Marketing, and 6 others
Getting bloggers to talk about your product is a tricky thing. Getting social media influencers to talk about your product multiple times is even harder – especially if you’re a regional or local brand, rather than a big national brand. The Suburban Collection of car dealerships made it a part of their retail marketing and did it well. Here’s how.
January 20, 2012 in Digital Marketing, Marketing, and 4 others
Part 2 of our Mobile Marketing Series Last week we dipped our toes into an ever-changing and exciting world of Mobile Marketing. You enter Part 2 of the Mobile series,…
January 12, 2012 in Advertising, Digital Marketing, and 4 others
Part 1: Know your mobile customer For most of us the 2012 resolutions look like this: lay off Hot Pockets, earn a ton of money and make a diligent effort…
November 22, 2011 in Digital Marketing, Marketing, and 2 others
Have you ever wondered what to do first while developing digital strategies for your business? Should you redesign your corporate websites and rewrite all the content for search engine purposes?…
October 21, 2011 in Branding, Food and Drink, and 3 others
In my inbox this morning was an email with the subject line reading, “Nice Stocking Stuffers”. As I clicked the email open, I was thinking I would find something Christmas-themed…
October 4, 2011 in Business, Digital Marketing, and 3 others
Every so often someone puts together a fun, compelling video that shows off interesting facts about the new media age we're living in. You've probably seen some of them before….
September 13, 2011 in Advertising, Business, and 3 others
Ever get handed one of those projects that nobody cares about? Something under the radar that just needs to get done? What do you do? Grumble and just crank something…
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