December 10, 2013 in Content Marketing, Customer Service, and 5 others
2014 will be highlighted by three key trends: budget shift to mobile spend, focus on seamless customer experience and relationship driven marketing. 1. Major Budget Shifts to Mobile Mobile experience…
October 29, 2013 in Holidays, Marketing, and 4 others
As consumers are gearing up to shop for the holiday seasons, visual social media platforms are a great tool to showcase retail products, engage brand fans and build buzz around…
September 3, 2013 in Advertising, demographics, and 4 others
Raised on Facebook and superglued to their mobile phones, Millennials present a challenging puzzle for any retailer hoping to reach this demographic through advertising. Millennials forced us to evolve, to…
February 19, 2013 in Customer Loyalty, Marketing, and 2 others
Smartphone penetration has gone over 50% now. Mobile search is rapidly gaining on the number one way people search online. Our society and online use is going mobile and retailers…
July 31, 2012 in Marketing, Mobile, and 2 others
Your customers are being picked off. One by one. Sometimes right when they’re standing in your store. In fact, your beautiful displays could be a showroom for some online store’s…
July 5, 2012 in Holidays, media, and 3 others
Unless you're a wireless hermit, privacy doesn't exist any more. Even if you don't have any social media accounts and painstakingly make sure you are never seen online, your picture…
April 10, 2012 in Mobile, Travel, and 1 other
Photo by Kathleen Howell The flowers are blooming, the grass needs cutting, and travel season is around the corner. Staying connected on the road can be a necessity or…
February 16, 2012 in Digital Marketing, Marketing, and 1 other
This is part three of our mobile marketing series. Part one was “What You Need To Do Mobile Marketing This Year” and part two was “Building a Mobile Friendly Website….
January 20, 2012 in Digital Marketing, Marketing, and 4 others
Part 2 of our Mobile Marketing Series Last week we dipped our toes into an ever-changing and exciting world of Mobile Marketing. You enter Part 2 of the Mobile series,…
January 12, 2012 in Advertising, Digital Marketing, and 4 others
Part 1: Know your mobile customer For most of us the 2012 resolutions look like this: lay off Hot Pockets, earn a ton of money and make a diligent effort…
26100 American Dr. Suite 401
Southfield, MI 48034
T: 248.262.1700
E: info@yaffe.com
