August 1, 2012 in Ad of the week, Content Marketing, and 2 others
A lot of us have faced the horror of having to move back in with our parents after being on our own for awhile. These days, it seems to be…
July 17, 2012 in Advertising, Direct Marketing, and 3 others
Over the years retailers have trained customers to expect a sale with the biggest offers on the “natural holidays” like 4th of July, Labor Day and Thanksgiving. When these special…
May 15, 2012 in Cause marketing, Marketing, and 4 others
Whether you're putting together a conference, a charity event or a brand new inspirational festival, there are certian things you need to do to make sure it's a success. Today's…
March 31, 2012 in Business, Content Marketing, and 4 others
Yesterday, the $640 Million Mega Million lottery jackpot created a bunch of winners long before the numbers were ever picked. Sure, there were three winning tickets when the numbers finally…
September 13, 2011 in Advertising, Business, and 3 others
Ever get handed one of those projects that nobody cares about? Something under the radar that just needs to get done? What do you do? Grumble and just crank something…
May 17, 2011 in Branding, Engagement, and 5 others
Running your company is serious business. Empire Avenue is the latest time-wasting game that’s the hottest social media darling. So, why would you pay an employee real money to set up your company on Empire Avenue, where it can be sold for play money? Doesn’t seem like a good use of someones time, does it? Yet, I think there are good reasons you might want to consider it.
May 3, 2011 in Branding, Business, and 9 others
Besides the inspirations and new ways of looking at things, Future Midwest speakers throw out some very interesting statistics during their presentations. I thought it would be interesting to compile a few of them together. Here’s some of the ones I heard at this year’s conference.
April 22, 2011 in Advertising, Digital Marketing, and 4 others
An in-depth look at online couponing sites and how they work. Do you remember gathering stacks of newspaper and a handy pair of scissors to begin your day of coupon…
September 7, 2010 in Advertising, Promotion, and 0 other
There are many smart ways to advertise a product and business, but there's one method I come across frequently that I find to be absolutely ineffective. I'm talking about the people who stand…
July 8, 2010 in Marketing, PR, and 1 other
It's no secret. Parades today aren't what they used to be. They've turned into marketing venues. My small town 4th of July parade no longer has marching bands, barely has…
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