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February 24, 2015 in Business, Content Marketing, and 3 others

Don’t Have Time to Create Content for Your Customers? Curate It!

By Laurel | Leave a comment

Content marketing is the latest go-to tool for driving business and creating customer loyalty.If you can provide your customers and potential customers the right content, it will connect them to…

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February 10, 2015 in Content Marketing, Customer Loyalty, and 6 others

Are You Inviting Your Customers In?

By Laurel | One Comment

Today's customers have an infinite amount of choices. Thanks to the internet and mobile, they can shop while waiting at the doctor's office or in line at the DMV. They…

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January 20, 2015 in Business, Data, and 2 others

What Will Be the Great Disruptor of Retailing As We Know It?

By Laurel | Leave a comment

Seems every time you turn around, some new business is having huge success by disrupting the way business in their category is done. Uber is doing it to the taxi…

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January 13, 2015 in Business, Customer Service, and 1 other

Small Customer Service Improvements Can Impact Your Bottom Line in a Big Way

By Laurel | Leave a comment

Of all the touch points you have with your customers, it's the people who take care of them on your behalf that matter the most. Empowering them to find ways…

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January 6, 2015 in Advertising, Business, and 10 others

7 Factors That Will Shape Retailing in 2015

By Laurel | Leave a comment

So many factors are pushing retail to change at an ever-increasing pace. The economy, The changing consumer base. The preponderance of data. The rise of mobile and digital. The local…

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December 23, 2014 in Holidays, Marketing, and 2 others

5 Interesting Ways to Wish Your Customers Happy Holidays on Social Media

By Laurel | Leave a comment

Christmas is only 2 days away. And if you're like most stores, or any brands for that matter, you will probably have some sort of holiday greeting on your social…

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December 16, 2014 in Business, Customer Service, and 6 others

The Top 10 Retail Posts of 2014

By Laurel | Leave a comment

Another year is almost over and it's time to look back at what #RetailTuesday posts you liked the best. Every Tuesday (well, almost every one anyway), one of your Yaffe…

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December 10, 2014 in Marketing, media, and 4 others

Walmart’s “Can’t Breathe” Predicament Shows Value of Real Time Monitoring

By Laurel | Leave a comment

Real time awareness of what's going on in the world around us isn't just reserved for social media or big time media events like the Super Bowl or Oscars. As…

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December 9, 2014 in Customer Service, Digital Marketing, and 3 others

Webrooming Shoppers Provide an Opportunity for Brick & Mortar Retailers

By Laurel | Leave a comment

We've been hearing about "showrooming" for years now – the act of people shopping in a physical store to see and touch the product they want, but looking for a…

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November 25, 2014 in Customer Service, Holidays, and 2 others

6 Things Retailers Should Be Thankful For This Thanksgiving

By Laurel | Leave a comment

Retail businesses have had a rough go in recent times. There have been economic downturns, new technologies, a shift in markets and consumer behaviors, new competition from unexpected sources, showrooming…

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