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Industry Experience

Retail, Non-Profit, Healthcare, Education and More

January 10, 2018 in Ad of the week, furniture retailers, and 1 other

Ad of the Week: Ikea – Pee Ad

January 8, 2018 in Content Marketing, Digital Marketing, and 8 others

Here’s What Will Happen to Retail in 2018

At the end of every year, I ask the retail marketing experts here at Yaffe to share their insights into what they see coming for retail in the year ahead....


November 1, 2017 in content development, Content Marketing, and 4 others

3 Ways Your Brand Can Be More Successful with Content Marketing

Considering all the stories your brand could tell about itself, you could seemingly generate an infinite number of content topics to cover. So how can you figure out which story...


October 12, 2017 in Cause marketing, Data, and 5 others

You Can Combine Data From Multiple Non-Profit Organizations To Benefit All

These are tricky times for data security. But that doesn’t mean you have to hide your data away from potential allies. With the proper database management, you can combine multiple...


September 26, 2017 in Corporate Culture, Customer Loyalty, and 3 others

Does Great Customer Experience Beat Great Retail Marketing?

You might not compete directly with Starbucks, Amazon, Apple, Virgin or Southwest Airlines, but they are the companies setting your customer’s expectations when it comes to the customer experience. No...

Victoria Webb
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