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May 6, 2016 in Current Affairs, media, and 3 others

Is Changing Your Profile Photo for a Cause Useful or Mere Slactavism

By Laurel | Leave a comment

I've done it. You've probably done it, too. Changing your profile picture on Facebook or Twitter to show your support for a cause. You replace your profile pic with a…

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April 10, 2014 in Podcast, SEO, and 2 others

Blogging For Your Business – A Blog & Podcast About Blogging

By Laurel | Leave a comment

There is probably no better way to create fresh content for your website and generate SEO with good content than by writing a blog. It's a natural and easy way…

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May 1, 2012 in Digital Marketing, Marketing, and 4 others

Data is sexy – just ask Avinash Kaushik

By Laurel | 3 Comments

I am not a data geek. I don't live for data. Other people here at Yaffe do, but I'm not one of them. I appreciate how data can help me…

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August 23, 2011 in Business, Digital Marketing, and 4 others

Effective Marketing Tools & Methods That Yield the Best Returns

By Laurel | Leave a comment

Thinking about your online business – of the various marketing tools and methods you use, which has yielded the best financial return? In this article, I’m going to share my…

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July 20, 2010 in Digital Marketing, Engagement, and 6 others

If video is king of the new media world, do podcasts still matter?

By Laurel | 6 Comments

You see the figures all the time; more and more of our online time is spent watching video. YouTube is the number two search engine.78.5% of people online have watched…

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