May 8, 2012 in Ad of the week, Travel, and 0 other
The cinematography is stunning. The locations are beautiful. The soundtrack – mesmerizing. But the best thing about this ad is… the strategy. It takes high end business travelers and tells…
April 10, 2012 in Mobile, Travel, and 1 other
Photo by Kathleen Howell The flowers are blooming, the grass needs cutting, and travel season is around the corner. Staying connected on the road can be a necessity or…
June 27, 2011 in Companies Doing It Right, Customer Service, and 3 others
Not a lot of hotels are using Twitter well, much less paying attention to Foursquare. Those that do, tend to use it to push out specials and not much else….
March 1, 2011 in Business, Cause marketing, and 5 others
Just five months ago, 23-year-old Mallory Brown started a new company called World Clothes Line. Already, business is good and seems to be getting better by the day. It's a company…
August 25, 2009 in Business, Our life, and 3 others
Is the office phone and voice mail ancient relics? I was surprised when I got back from a week's vacation and saw the red light on my phone indicating I…
July 24, 2009 in Advertising, Branding, and 7 others
In the new digital era of "the customer is in control" there are still a few places that the customer feels like he or she has no control at all….
September 2, 2008 in Current Affairs, demographics, and 4 others
After watching the the United States of America come away from the Olympics with the most metals, we should feel proud of how our young athletes have competed physically. After…
April 11, 2008 in Advertising, Business, and 3 others
I know I haven’t written an entry in a while but I thought you’d appreciate this. I just got back form High Point Market. I was a featured speaker at…
November 16, 2007 in Business, Our life, and 1 other
Think about it – Cairo, the largest city in Africa, 17 million people – some on camels, some on donkeys, some on scooters, but always great traffic jams. It’s a…
Dunkin’ Donuts and several other retailers have recently invaded yet another tech gadget you may own with marketing messages! A recent article of Brandweek reported that GPS systems, previously known…
26100 American Dr. Suite 401
Southfield, MI 48034
T: 248.262.1700
E: info@yaffe.com
