July 20, 2016 in Ad of the week, Advertising, and 4 others

Ad of the Week: Channel 4 – We’re The Superhumans (Rio Paralympics Trailer)

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Wow. I mean, just… wow. I am just blown away by this video Channel 4 (UK) put together for the Paralympics in Rio. The music and imagery is very uplifting and amazing, going back and forth between incredible athletic achievements and amazing every day achievements, while our singer croons his “yes I can” anthem.

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May 17, 2011 in Branding, Engagement, and 5 others

4 Reasons Your Company Should Be On Empire Avenue

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Running your company is serious business. Empire Avenue is the latest time-wasting game that’s the hottest social media darling. So, why would you pay an employee real money to set up your company on Empire Avenue, where it can be sold for play money? Doesn’t seem like a good use of someones time, does it? Yet, I think there are good reasons you might want to consider it.

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