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May 27, 2010 in Branding, Business, and 5 others

Put America’s “Awkward Addiction” To Work For Your Brand

By Laurel | 2 Comments

For those of you who read Mike's Ad of the Week post about the Skittles Tube Sock ad, you'll remember how he said, "You're not really sure if they're brilliant…

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May 18, 2010 in Branding, Business, and 5 others

How to Start Up a Business Over the Weekend

By Laurel | 7 Comments

If you have the right team and put your mind to it, you can create a start up business over the weekend. That's one of the things I learned at…

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May 7, 2010 in Advertising, Branding, and 8 others

Can You See the Post Digital World From Here?

By Laurel | 2 Comments

The world of marketing and business is changing so fast, chances are you feel like you're falling hopelessly behind in some aspect of it. Everyone is sorting through all the…

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May 3, 2010 in Business, Customer Loyalty, and 5 others

Can Foursquare Really Help Your Business?

By Laurel | 6 Comments

There's a lot of talk these days about foursquare and other geolocation apps and services. Most marketers are excited about the possibilities to be able to connect with customers based…

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April 20, 2010 in Branding, Digital Marketing, and 4 others

Need a Digital or Social Media Case Study? Here’s 5 from Future Midwest

By Laurel | Leave a comment

How many times are you working on a digital or social media strategy for a client and you wished you had a case study or two to prove your points?…

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April 18, 2010 in Branding, Business, and 9 others

10 Surprising Things I Learned at Future Midwest

By Laurel | 10 Comments

The first Future Midwest conference was held in Royal Oak, MI Friday and Saturday. It was a great event with nationally known speakers on the subjects of using digital technology…

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April 15, 2010 in Business, Cause marketing, and 3 others

You Can Help 50,000 Houston Youth in One Day. Here’s How.

By Laurel | Leave a comment

On Sunday, May 2nd, 50,000 youth will hit the streets of Houston. And they'll be asking for your money. But, they don't expect you to just give it to them….

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March 15, 2010 in Branding, Business, and 6 others

5 Things Your Business Should Do Now.

By Laurel | 2 Comments

It seems technology and the way it affects how we do business is changing on an almost daily basis. Every Internet search, eNewsletter or blog post seems to turn up…

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March 8, 2010 in Branding, Business, and 6 others

Chevy’s brilliant road trip to South by Southwest Conference

By Laurel | 3 Comments

After a rather tumultuous time for American car makers, Chevy is doing something to engage the buzz makers of our time. And they're doing a rather good job of it….

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March 5, 2010 in Branding, Cause marketing, and 3 others

In Dark Times, Find Your Sunshine

By Laurel | 2 Comments

My dog is as dumb as a stump. But, there's one thing we all can learn from him, whether you're an individual or a company. You see, he understands what will…

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