February 27, 2010 in Digital Marketing, Engagement, and 5 others
If you haven't heard about Ignite yet, you probably will soon (well, technically you're hearing about it now). It's a growing global phenomenon and it came to Detroit two nights…
February 24, 2010 in Business, Current Affairs, and 3 others
Social media has become the norm, both on an individual basis and as a marketing/PR/HR/customer service tool for companies. And with that, a lot of legal issues have popped up that…
February 17, 2010 in Ad of the week, Advertising, and 3 others
If you've ever watched "Inside the Actor's Studio" or even if you've just seen Will Farrell's parody of the show on SNL, you probably know two things about host James…
February 11, 2010 in Cause marketing, Current Affairs, and 3 others
I've talked before in this space about some of the things you can do to create social media success for your company. Here's a can't fail tip: create a community…
January 27, 2010 in Cause marketing, Current Affairs, and 8 others
We all witnessed an interesting phenomenon last week. The U.S. rallied it’s political strength, emotional celebrity clout and its spirit of giving to raise close to 54 million dollars for…
January 20, 2010 in Ad of the week, Engagement, and 3 others
This week we’re sending a little love out for a video Coke produced for the web, called “Happiness Machine.” It features a “special” Coke machine they set up in a New…
January 19, 2010 in Business, Digital Marketing, and 4 others
There are a lot of self-proclaimed experts and gurus out there,claiming to be able to help you navigate the web 2.0 world. Social media's been around for awhile, but the…
January 14, 2010 in Advertising, Branding, and 8 others
If you’re an entrepreneur or smaller business looking to get more business on a small to miniscule budget, there’s good news and bad news. The good news is that with…
December 30, 2009 in Ad of the week, Advertising, and 6 others
Welcome to advertising in the consumer conversation age. This ad isn't Ad of the Week because it's stellar creative. It's featured because of what it represents in this new digital…
December 28, 2009 in Advertising, Branding, and 7 others
It's a question asked more and more. Businesses and individuals are putting more time into blogs, podcasts and other digital media. And they want to know how this is going…
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