February 26, 2013 in Marketing, media, and 2 others
As we previously blogged about, technology is changing at breakneck speeds, and so are your customer’s habits. One of the areas where technology is changing consumer behavior quickly is in…
November 29, 2012 in Ad of the week, Social Media, and 0 other
Seems these days, everyone with a Facebook or Twitter account tries to sell themselves as a social media guru or expert. How do you know if they really know what…
October 15, 2012 in Marketing, Social Media, and 0 other
“Three Rules of Work: Out of clutter find simplicity; From discord find harmony; In the middle of difficulty lies opportunity.” Albert Einstein Over the past few weeks I found myself…
August 20, 2012 in demographics, Direct Marketing, and 3 others
If you work inside the social media or marketing space, it's easy to think everyone understands the basic rules of professionalism online. Even the often touted examples of what not…
August 7, 2012 in Marketing, retail marketing, and 1 other
You know, you have to hand it to retailers. They pull hard-won traffic into their stores, then transform those bodies into card-swiping buyers happy with the products they’re purchasing and…
July 24, 2012 in Business, Digital Marketing, and 2 others
If you’re like most retailers we’ve worked with, you’d never miss an opportunity to sell someone into shopping one of your stores. Great retailers, and we’re talking chain owners as…
July 10, 2012 in Books, Business, and 3 others
As president of the Detroit chapter of Social Media Club, I had the extreme pleasure of welcoming Gini Dietrich as speaker at our monthly event last night. Having spent a little…
July 5, 2012 in Holidays, media, and 3 others
Unless you're a wireless hermit, privacy doesn't exist any more. Even if you don't have any social media accounts and painstakingly make sure you are never seen online, your picture…
July 2, 2012 in Social Media, web video, and 0 other
This last Saturday Social Media Day Detroit was just a small but sucessful part of a bigger, global social media day movement started by Mashable. The state of Michigan officially…
June 25, 2012 in Business, Customer Loyalty, and 5 others
With all the digital, social and one-to-one marketing tools available today, we can anticipate customers needs almost before they know they need them. Customers love when they find an answer…
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