July 29, 2015 in Ad of the week,
Aldi's latest campaign relies on the comedic quick wit of former Cash Cab host, Ben Bailey. And it works. The spots for the low price, no frills grocery chain feature…
July 28, 2015 in Business, Data, and 3 others
Sometimes industry-wide data can be a little deceiving. The trends seen in this macro look at your entire industry may not be applicable to your particular store. So, you…
July 22, 2015 in Ad of the week, Advertising, and 0 other
It's fun. It's funny. It has a tiny little talking donkey that grants your wishes for an invention you wish existed. Put it all together and you have our ad…
July 21, 2015 in Business, retail marketing, and 1 other
There is so much new technology out there today – and more innovations are being introduced every day. In the ongoing struggle to carve out your market share, retailers are…
July 15, 2015 in Ad of the week, Advertising, and 1 other
Starting today, we're bringing back our popular Ad of the Week post every Wednesday. And to kick it off is a campaign from the always funny folks over at ESPN….
July 14, 2015 in Advertising, Data, and 4 others
You don't have to have a huge database and a big budget for your customer data to bring you more business. We know this is true, because we helped a…
June 30, 2015 in Marketing, Promotion, and 1 other
A McDonald’s double cheeseburger and a small fry “combo” for $2.50 – that’s their summer “special.” But just how special is that? Especially when you do the math. A Double…
June 16, 2015 in Business, Content Marketing, and 4 others
You don't have to be a large national or international company to give you business an advantage over your competition using original online content. In fact, it may be easier…
March 3, 2015 in Advertising, Digital Marketing, and 5 others
You put together a good sales event. Created good offers. Priced everything in the store with special tags. Spent a good budget promoting it. And when the weekend of the…
February 24, 2015 in Business, Content Marketing, and 3 others
Content marketing is the latest go-to tool for driving business and creating customer loyalty.If you can provide your customers and potential customers the right content, it will connect them to…
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