June 24, 2014 in Business, demographics, and 1 other
There are signs that the recent financial crisis is starting to abate and business is beginning to pick up again for retailers. But a look deeper into the numbers shows…
June 19, 2014 in Ad of the week, Video of the week, and 1 other
Another beautiful gem by Chipotle in their on-going campaign about fresh, wholesome real farm ingredients becomes our Ad of the Week. We've honored them here before. And it's hard to…
June 17, 2014 in Advertising, demographics, and 2 others
Thanks to easy access to the web almost anywhere and social media, we have reached an age of transparency and authenticity. These aren't just the latest buzz words. They are…
June 16, 2014 in Design, Fashion & Style, and 1 other
I've always had a bit of a weight issue and I've recently developed a love of all the new technologies, especially social technology. I always hated running and keeping a…
June 12, 2014 in Ad of the week, Marketing, and 3 others
Everybody's going a little World Cup crazy today. But, if you really want to see some amazing soccer shots, watch this McDonald's spot featuring regular people making crazy trick shots….
June 10, 2014 in Customer Loyalty, Customer Service, and 4 others
There's been a trend lately to hold VIP events in retail stores to bolster sales at a particular location. This is an old idea that has found new life in…
June 9, 2014 in Branding, Corporate Culture, and 3 others
This is an exciting time for brands, companies, non-profits and organizations. There is so much data available to us. We can now know more about our customers and potential customers…
June 4, 2014 in Advertising, demographics, and 4 others
When it comes to achieving big sales volumes the best direct marketing tool continues to be direct mail. It clearly outperforms all other tools. But, postage costs alone have risen…
June 3, 2014 in Advertising, Digital Marketing, and 4 others
When you combine your data with social media marketing in smart new ways, you can get incredible results – even if you're a high-ticket brick and mortar retailer. Here's a…
May 30, 2014 in Ad of the week, Video of the week, and 0 other
It's not too many appliance companies or other family oriented products that are willing to tackle real-life mom issues like thinking about how her husband being a little "too quick"…
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