May 8, 2012 in Ad of the week, Travel, and 0 other
The cinematography is stunning. The locations are beautiful. The soundtrack – mesmerizing. But the best thing about this ad is… the strategy. It takes high end business travelers and tells…
It's not often a big brand will spend time and money on a big ad that doesn't mention their name or show their logo. But that's exactly what Ford did…
March 7, 2012 in Ad of the week, Digital Marketing, and 2 others
A director friend of mine sent this to me and I think it's the best ad I've seen in a long time – better than any of the Super Bowl…
February 29, 2012 in Ad of the week,
This week, I'm anointing another ad I saw for the first time during the Grammys, Chipotle's "Back to the start" with simple animation set to a Willie Nelson version of…
February 15, 2012 in Ad of the week,
Target is at it again – creating another stylishly fun spot that I just love. I saw it for the first time when the minute long version aired the Grammys last Sunday….
February 7, 2012 in Ad of the week, Advertising, and 3 others
The 2012 Super Bowl and accompanying Brand Bowl has come and gone. There were some good ads and some really bad ads, but none stood out to me as truly…
January 27, 2012 in Ad of the week,
I don't think I've ever had an outdoor board as my Ad of the Week before, but this one really grabbed me. It's brilliant in it's message, it's positioning and…
January 4, 2012 in Ad of the week, Branding, and 1 other
There was no doubt this ad would become one of my ads of the week. When I first saw it at home, I kept backing it up on the DVR…
Having spent the first eight years of my career working on the retail side of automotive advertising, I can appreciate a well-done holiday/end of year clearance event. Every car company…
December 1, 2011 in Ad of the week, Advertising, and 3 others
Last night I attended The D Show, Detroit's annual award show for excellence in advertising and marketing. I saw some great work being done here in the D and thought…
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